Fox’s workers face prolonged job uncertainty

first_imgWorkers at two of Fox’s biscuits plants are to face continued job uncertainty following parent company Northern Foods’ announcement to delay the decision over the location of its proposed supersite.Northern Foods plans to merge its Fox’s biscuits plants in Batley and Uttoxeter in Staffordshire, and build a new £40m super-factory at one of those sites. But the firm has announced it would hold off on making a decision for another year, leaving employees facing uncertainty.The decision had been expected this March, but the current financial climate has forced Northern Foods to put back the deadline, despite announcing a group underlying sales increase of 8.8% in Q4 and 4.7% for the 52 weeks to 28 March 2009.The firm said: “All aspects of this project are being carefully assessed to ensure that the optimal decision is made for all stakeholders in the business,” adding that an update is expected in the final months of the next financial year.“This prudent decision will enable us to rigorously evaluate all the available options before committing investment,” said Stefan Barden, chief executive of Northern Foods. “We fully recognise the continued uncertainty this will unfortunately bring to our loyal employees and we remain committed to regular communication.”Union body Unite issued a statement in support of its members at the Uttoxeter site on the same day Northern Foods made the announcement. “Over 800 jobs hang on this decision. Our campaigning has played a big part in the decision to delay any announcement for a year and while the door remains open, we will be fighting for our future,” commented Claire Boot, Unite convenor.“Initially, workers felt very let down by the decision. It means another year of anxiety and uncertainty.” However, there is now another year of work at the very least and another year to fight to be chosen as the ‘supersite’, she added.last_img read more

Strawberry-Chocolate Cake

first_img Share Strawberry-Chocolate Cake.Here’s an easy-to-make layer cake that will appear as though it required hours of time. Using a boxed cake mix, ready-made frosting, and premade whipped topping takes all of the work out of the preparation.Reminiscent of a chocolate-covered strawberry, this appealing cake recipe is a good choice when you want an eye-catching dessert with minimal effort.Ingredients:1 package 2-layer-size strawberry cake mix1 cup canned chocolate frosting1 8-ounce container frozen whipped dessert topping, thawed1 tablespoon milkStrawberries Directions:Preheat oven to 350 degrees F. Grease and flour two 8-inch or two 9-inch round baking pans; set aside. Prepare cake mix according to package directions. Divide batter between pans. Bake according to package directions. Cool in pans on wire racks for 10 minutes. Remove cake layers from pans. Cool completely.Spread 2/3 cup of the frosting on one of the layers. Top with remaining cake layer. Frost top and side of cake layers with dessert topping. If desired, in a small bowl stir together remaining 1/3 cup frosting and milk. Drizzle over frosted cake. Decorate top of cake with whole or sliced berries. Makes 12 servings Sharing is caring! Tweet 147 Views   no discussionscenter_img Share Food & DiningLifestyle Strawberry-Chocolate Cake by: – August 11, 2011 Share Recipe source: Better Homes and Gardenslast_img read more

Doshie Smith, 84, Cedar Grove, Indiana

first_imgDoshie Smith, age 84, of Cedar Grove, Indiana died Sunday, July 12, 2020 at Mercy West Hospital in Cincinnati, Ohio.Born January 10, 1936 in Clay County, Kentucky she was the daughter of the late Gilbert & Maude (Duff) Swafford.  On June 29, 1954 she was united in marriage to Cloyd Smith and he survives.She was a member of Smyrna Baptist Church in New Trenton.  Doshie was retired, having worked at Sperry Rubber, and also the former Thies and Christina’s Restaurants.  In her leisure time she enjoyed gardening and cooking, and spending time with her grandchildren.Besides Cloyd, her loving husband of 66 years, survivors include a son & daughter-in-law, Terry & Martha Smith of Cedar Grove, Indiana, a daughter & son-in-law, Beverly K. & Steve Howison of West Harrison, Indiana; a sister, Lola May of Indianapolis, Indiana; seven grandchildren as well as twelve great-grandchildren.In addition to her parents, she was preceded in death by a son Ted Smith who died November 16, 2012, two sisters, Evie Smith and Edna Smith, as well as two brothers, Ray Swafford and Marvin Swafford.Pastor Chuck McMahan of Smyrna Baptist Church will officiate the Funeral Services on Thursday, July 16, 2020, 1:00 P.M. at Smyrna Baptist Church, 4047 U.S. Highway 52, New Trenton, Indiana.  Burial will then follow in Springfield Cemetery in Bath, IndianaFamily & friends may visit from 11:00 A.M. until 1:00 P.M. on Thursday, July 16, 2020 at Smyrna Baptist Church in New Trenton.Memorial contributions may be directed to St. Jude Children’s Research Hospital.  The staff of Phillips & Meyers Funeral Home are honored to once again serve the Smith family.  To sign the online guest book or send personal condolences please visit www.phillipsandmeyers.com .last_img read more

Ambode, Tinubu Rate 3rd Lagos Int’l  Badminton Classics HighÂ

first_imgThe Governor said the hosting of the International Badminton Classics  is born out of his administration’s mandate to achieve tourism through sports. This he had made known since he assumed powering 2015, and series of international sports events hosted in Lagos could attest to this.According to him, sports is a vital tool in every country to promote and showcase its cultural heritage, to grow its economy and create employment for many talented citizens irrespective of their areas of operational gifts.Ambode, who assured sports lovers that the state will put in all that is needed to ensure Lagos hosts other competitions in robust way, described the competition as a pleasing and encouraging experience.Meanwhile, Tinubu, said the Badminton Classics was hosted to  show that Lagos could give players a platform to thrive globally.His words: “This tournament is to show that we don’t need to hassle our players but we can bring the world here. We can make it happen in Lagos, We can create events here to expose them globally.”Share this:FacebookRedditTwitterPrintPinterestEmailWhatsAppSkypeLinkedInTumblrPocketTelegram The Governor of Lagos State, His Excellency, Mr. Akinwunmi Ambode and the Chairman of Lagos State Sports Commission, Mr Deji Tinubu have rated the just concluded third edition of Lagos International Badminton Classics Championship very high.Ambode, who was the Special Guest of Honour was represented by his Special Adviser on Central Business District, Honourable Agboola Dabiri at the final ceremony held inside the Molade Okoya-Thomas Hall of Teslim Balogun Stadium in Surulere, Lagos on Saturday.last_img read more

HBLB releases £6.5m in capital credits to reduce ‘exceptional pressure’ on racing

first_img Related Articles StumbleUpon Share HBLB ups prize money commitment by 50% July 31, 2020 HBLB gives £3.2m boost to UK racing August 13, 2020 Submit The Horserace Betting Levy Board (HBLB) has confirmed that racecourses with capital credits balances currently totalling £6.5m will be able to draw on them to assist with their immediate cash requirements.As it stands, there are currently 18 racecourses which hold capital credits balances with HBLB. Under the new scheme, HBLB will allow each racecourse to have the option of requesting from HBLB part or all of its capital credits balance for non-capital purposes to support the racecourse’s cash position during ockdown.HBLB Chief Executive Alan Delmonte said: “HBLB wants to provide flexibility around funds where possible, given the exceptional pressure on the sport while no fixtures are being staged.“This now includes releasing capital credits balances to those racecourses that wish to have them for day to day cash requirements, rather than being only for use on capital development projects.”HBLB will make a total of £20m available to racecourses in the short-term, consisting of £7.5m from the working capital loan scheme – jointly funded with the Racing Foundation – as well as £5m from advancing raceday services grants and the conversion of £6.5m in capital credits.Earlier this week, a £22m ‘hardship fund’ was launched by the HBLB and the Racing Foundation which aims at supporting horseracing stakeholders impacted by the COVID-19 crisis. HBLB anticipates 40% drop in Levy reserves August 5, 2020 Sharelast_img read more

Alarm over mass vulture poisoning in South Africa

first_imgFifteen white-backed vultures (Gyps africanus) and a young lappet-faced vulture (Torgos tracheliotos) have died after feeding on a poison-laced impala carcass in northern Zululand on 23 Dec — the fourth such incident in the province in 2019.The heads and feet had been removed from 13 of the dead birds, their bodies concealed in thick bush: experts warn that deliberate poisoning of vultures for belief-based use is on the increase in South Africa’s KwaZulu-Natal province.More than 1,200 vultures were deliberately poisoned across Southern and Eastern Africa this year, according to the Endangered Wildlife Trust. DURBAN, South Africa — Another mass vulture poisoning incident has ended the year on a sour note for Wildlife ACT rangers in the South African province of KwaZulu-Natal.Soon after releasing two rehabilitated vultures, rescued from a different poisoning scene earlier this year, WildLife ACT was alerted to another incident on 23 Dec, on Rolling Valley Ranch, located between Pongola and Mkuze in the far north of the province.“Arriving at a scene like this with everything so fresh, but too late to assist in saving any poisoned birds is heartbreaking. Losing one vulture is always a tragedy. Losing at least 16 birds at one feeding is a crisis,” said PJ Roberts, manager of Wildlife ACT’s Emergency Response Team.Wildlife ACT works closely with Ezemvelo KZN Wildlife, local farmers and communities, and other conservation groups to protect three endangered vulture species in KwaZulu-Natal.The first bird found, a white-backed vulture (Gyps africanus), hinted at Roberts’s worst fears: “It had a full crop (still containing undigested food), contorted feet and many dead flies were scattered around its remains — all clear signs of fast-acting poison.”The team swept the area, but it took an aerial search to locate more victims. “We landed to find the devastating remains of multiple birds hidden at the base of the tree. Included in this discovery was the removed, yellow, wing tags of H065; a young lappet-faced vulture (Torgos tracheliotos) tagged in Hluhluwe-iMfolozi Park in October 2017 as a fledgling,” said Roberts.“No more than 30m away, the morbid discovery of 13 processed and harvested white-backed vultures, with their heads and feet removed, were found very purposefully hidden in a thick bush,” added Roberts.Wildlife ACT response team with the bodies of 13 white-backed vultures, poisoned for the traditional medicine trade. Image courtesy Wildlife ACT.Nearby was the body of an impala — snared, killed, and laced with poison. The rangers burned all the contaminated carcasses to ash to remove the poison from the ecosystem.It is the fourth vulture poisoning incident in northern Zululand this year, bringing the total recorded number of vultures harvested for body parts in this region alone to 53. The actual number of birds killed is believed to be much higher as many incidents are never detected.The Endangered WildLife Trust’s (EWT) Vultures for Africa Programme manager, Andre Botha, said it was difficult to quantify how many vultures are deliberately poisoned for body parts.According to records kept by EWT, more than 1,200 vultures have been deliberately poisoned in Southern and Eastern Africa this year. Culprits include poachers who poison the carcasses of elephant and other game in an apparent effort to conceal illegal activities from rangers. These poisonings are referred to as “sentinel poisonings”, as vultures circling over poached animals alert rangers to the killings.Africa’s vulture populations have already declined by an average 62 percent over the past three decades — with seven species crashing by 80 percent. Experts recently warned that the continent’s vulture populations face the prospect of collapsing, in much the same way as vulture species did in Asia thirty years ago.In the early 1990s, millions of Asian vultures died after eating the remains of cows in carcass dumps; India has 500 million cows raised for milk, but not eaten by the majority Hindu population. Scientists identified the culprit: diclofenac, an anti-inflammatory used by vets. Vultures feeding on carcasses containing the drug died swiftly of kidney failure.The reasons for the African vulture crisis are vastly different. They include habitat loss, ingestion of lead ammunition, collisions with power lines, accidental drownings in farm water reservoirs, and the use of poisoned bait by livestock owners to kill predators like jackals. Vultures feeding off the carcasses subsequently die, often in significant numbers.But many more are poisoned deliberately to harvest body parts for belief-based use.“The vultures are killed for their heads and feet and other parts,” said Chris Kelly, a species director at Wildlife ACT. “This is definitely the single biggest threat to diminishing vulture populations in this province,” said Kelly.In many parts of Africa, vultures are believed to have psychic powers, including an ability to see into the future.According to a fact sheet from EWT, the brains of the bird are dried, rolled and smoked as joints or simply burnt and the fumes inhaled. Users believe this improves their odds when they gamble on the lottery or place bets on sport. Students take it when preparing for exams. Other reported uses of vultures include consuming their eyes to improve eyesight, their beaks for protection, or their feet to heal fractured bones or make a person run faster.In 2014, EWT estimated that 130,000 traders, hunters and traditional healers were operating in South Africa. This figure is believed to have increased, sparking calls from conservationists, environmental scientists and wildlife experts at this year’s Conservation Symposium for an awareness-building campaign to reduce this consumption and demand for vulture parts.“Vultures provide critically important ecosystem services by cleaning up carcasses thus reducing the spread of dangerous diseases such as anthrax and rabies and resulting in highly significant economic and human health benefits,” said Brent Coverdale, an animal scientist for Ezemvelo KZN Wildlife at the symposium.  “We really can’t afford to lose them.”As vultures are protected by law, it is illegal to possess or kill any of the six vulture species found in South Africa. Nevertheless, deliberate killings continue.Roberts said the latest poisoning incident had been reported to local police.“We are hoping this leads to an arrest,” said Roberts.  “If the illegal harvest of these birds is not halted, then extinction may be just around the corner and the services that they provide within the ecosystem will be lost forever.”As part of a bid to save vulture populations, managers of conservation areas and private game reserves in South Africa are collaborating to create safe havens for existing vulture populations.— additional reporting, Mlu Mdletshe, Roving Reporters.Poisoned vulture: more than 1,200 vultures have been deliberately poisoned in Southern and Eastern Africa in 2019. Image courtesy Wildlife ACT.CitationOgada, D., Shaw, P., Beyers, R. L., Buij, R., Murn, C., Thiollay, J. M., … Sinclair, A. R. E. (2015). Another continental vulture crisis: Africa’s vultures collapsing toward extinction. Conservation Letters, 9(2), 89-97. doi:10.1111/conl.12182 Animals, Birds, Critically Endangered Species, Endangered Species, Environment, Poaching, Poisoning, Raptors, Scavengers, Wildlife, Wildlife Trade, Wildlife Trafficking Fred Kockott is the founding director of Roving Reporters, a journalism training agency that focuses on environmental, social and justice issues.Banner image: Burning a poisoned white-backed vulture carcass. Image courtesy Wildlife ACT.FEEDBACK: Use this form to send a message to the author of this post. If you want to post a public comment, you can do that at the bottom of the page. Article published by terna gyuse Popular in the CommunitySponsoredSponsoredOrangutan found tortured and decapitated prompts Indonesia probeEMGIES17 Jan, 2018We will never know the full extent of what this poor Orangutan went through before he died, the same must be done to this evil perpetrator(s) they don’t deserve the air that they breathe this has truly upset me and I wonder for the future for these wonderful creatures. So called ‘Mankind’ has a lot to answer for we are the only ones ruining this world I prefer animals to humans any day of the week.What makes community ecotourism succeed? In Madagascar, location, location, locationScissors1dOther countries should also learn and try to incorporateWhy you should care about the current wave of mass extinctions (commentary)Processor1 DecAfter all, there is no infinite anything in the whole galaxy!Infinite stupidity, right here on earth.The wildlife trade threatens people and animals alike (commentary)Anchor3dUnfortunately I feel The Chinese have no compassion for any living animal. They are a cruel country that as we knowneatbeverything that moves and do not humanily kill these poor animals and insects. They have no health and safety on their markets and they then contract these diseases. Maybe its karma maybe they should look at the way they live and stop using animals for all there so called remedies. DisgustingConservationists welcome China’s wildlife trade banThobolo27 JanChina has consistently been the worlds worst, “ Face of Evil “ in regards our planets flora and fauna survival. In some ways, this is nature trying to fight back. This ban is great, but the rest of the world just cannot allow it to be temporary, because history has demonstrated that once this coronavirus passes, they will in all likelihood, simply revert to been the planets worst Ecco Terrorists. Let’s simply not allow this to happen! How and why they have been able to degrade this planets iconic species, rape the planets rivers, oceans and forests, with apparent impunity, is just mind boggling! Please no more.Probing rural poachers in Africa: Why do they poach?Carrot3dOne day I feel like animals will be more scarce, and I agree with one of my friends, they said that poaching will take over the world, but I also hope notUpset about Amazon fires last year? Focus on deforestation this year (commentary)Bullhorn4dLies and more leisSponsoredSponsoredCoke is again the biggest culprit behind plastic waste in the PhilippinesGrapes7 NovOnce again the article blames companies for the actions of individuals. It is individuals that buy these products, it is individuals that dispose of them improperly. If we want to change it, we have to change, not just create bad guys to blame.Brazilian response to Bolsonaro policies and Amazon fires growsCar4 SepThank you for this excellent report. I feel overwhelmed by the ecocidal intent of the Bolsonaro government in the name of ‘developing’ their ‘God-given’ resources.U.S. allocates first of $30M in grants for forest conservation in SumatraPlanet4dcarrot hella thick ;)Melting Arctic sea ice may be altering winds, weather at equator: studyleftylarry30 JanThe Arctic sea ice seems to be recovering this winter as per the last 10-12 years, good news.Malaysia has the world’s highest deforestation rate, reveals Google forest mapBone27 Sep, 2018Who you’re trying to fool with selective data revelation?You can’t hide the truth if you show historical deforestation for all countries, especially in Europe from 1800s to this day. WorldBank has a good wholesome data on this.Mass tree planting along India’s Cauvery River has scientists worriedSurendra Nekkanti23 JanHi Mongabay. Good effort trying to be objective in this article. I would like to give a constructive feedback which could help in clearing things up.1. It is mentioned that planting trees in village common lands will have negative affects socially and ecologically. There is no need to even have to agree or disagree with it, because, you also mentioned the fact that Cauvery Calling aims to plant trees only in the private lands of the farmers. So, plantation in the common lands doesn’t come into the picture.2.I don’t see that the ecologists are totally against this project, but just they they have some concerns, mainly in terms of what species of trees will be planted. And because there was no direct communication between the ecologists and Isha Foundation, it was not possible for them to address the concerns. As you seem to have spoken with an Isha spokesperson, if you could connect the concerned parties, it would be great, because I see that the ecologists are genuinely interested in making sure things are done the right way.May we all come together and make things happen.Rare Amazon bush dogs caught on camera in BoliviaCarrot1 Feba very good iniciative to be fallowed by the ranchers all overSponsoredlast_img read more

Liverpool revelation, Chelsea and Barcelona want Fulham wonderkid, plus Spurs deal

first_img MONEY silverware Vertonghen reached the World Cup semi-final with Belgium in the summer Top nine Premier League free transfers of the decade 5 Former Chelsea and England defender John Terry says he wants to carry on playing and has got “three or four offers on the table – domestically or abroad”. Terry, who played for Aston Villa last season, will make a decision in the next two weeks. (Daily Mail)Barcelona and Chelsea are tracking Fulham’s 15-year-old English midfielder Harvey Elliott, who has been training with the first team during the international break. (London Evening Standard)Manchester City have beaten Chelsea and Tottenham to the signing of 16-year-old Irish goalkeeper Gavin Bazunu from Shamrock Rovers. (Sun)Chelsea defender Gary Cahill could leave the club in January unless he gets more more first-team football. (Sun)Paris Saint-Germain and France keeper Alphonse Areola wanted to move to Chelsea in the summer to replace outgoing Belgium international Thibaut Courtois. (Le Figaro, via Express)Real Madrid and Spain defender Sergio Ramos said he did not mean to injure Liverpool’s 26-year-old Egypt forward Mohamed Salah in the Champions League final and his “conscience is really clear about what I did that night”. (Telegraph) Liverpool have no interest in signing France and Paris Saint-Germain midfielder Adrien Rabiot despite reports linking the Reds with the four-time Ligue 1 winner. (Liverpool Echo)Tottenham and Belgium defender Jan Vertonghen is set to sign a one-year extension to his deal, which is due to expire at the end of the season. (Sun) 5 REVEALED FIFA 19 advert stars Neymar alongside talkSPORT presenters Andy Goldstein and Jim White. RANKED Ramos hoists the Champions League trophy in May Best clips, calls and talkSPORT moments of 2019, feat Hearn, McCoist and more highlights England’s most successful clubs of the past decade, according to trophies won Latest Football News Tottenham Hotspur transfer news: Spurs ‘most interested’ club in race to sign Ajax wonderkid Frenkie de JongLiverpool right-back Trent Alexander-Arnold settles England training ground argument with Manchester United rival Jesse Lingard in styleBarcelona could make January move for Liverpool target Adrien Rabiot before he becomes a free agentFans rave about Chelsea star Eden Hazard after Belgium captain tears Scotland to shreds during Hampden Park friendlyCeltic to launch independent review after Old Firm overcrowding left five fans injured ahead of Rangers game at ParkheadArgentina great Diego Maradona becomes manager of Mexican side Dorados just a month after accepting role in Belarus Here’s a round-up of the latest football news and transfer rumours in Saturday’s newspapers and online… Every Championship club’s best signing of the decade, including Taarabt and Dack Liverpool’s Brazil midfielder Fabinho says he is ready to make his first Premier League appearance after failing to play a match since signing for £44million from Monaco. (Sky Sports)Stoke City’s Spanish forward Bojan Krkic is wanted by Serbian champions Red Star Belgrade, who are in Liverpool’s Champions League group. (Sport)Birmingham City want to sign ex-Liverpool goalkeeper Bulgarian Nikolay Mihaylov who is available after leaving Omonia in Cyprus. (24 Hours) Every current Premier League club’s best kit from the past decade possible standings BEST OF smart causal getty 5 Which teams do the best on Boxing Day in the Premier League era? How the Premier League table could change after the Boxing Day fixtures Every time Ally McCoist lost it on air in 2019, including funny XI reactions Ronaldo warned Lukaku how hard scoring goals in Serie A would be before Inter move Forbes list reveals how much Mayweather, Ronaldo and Messi earned this decade Latest talkSPORT.com exclusives and transfer headlines:Exclusive: Paul Pogba is ‘trying to create unrest to get his own way’ by commenting on Manchester United future, says Sam AllardyceExclusive: ‘England losing Wilfried Zaha is one of the biggest errors in the FA’s history’, says talkSPORT host Adrian DurhamExclusive: ‘He’s a superb player but he’s always injured’ – talkSPORT’s Adrian Durham is not optimistic about Adam Lallana’s Liverpool futureFIFA 19: talkSPORT presenters star alongside Neymar, Ronaldo, De Bruyne, Robben, Godin, and Sterling in brilliant advert impact 5 ADVICE 5 ‘You absolute idiots’ – Liverpool fans on Twitter can’t believe Virgil van Dijk’s FIFA 19 ratingZinedine Zidane to Blackburn, Zlatan Ibrahimovic to Arsenal – The transfers that didn’t happen for strange reasonsCharlton Athletic set to be saved from Roland Duchatalet by billionaire former Arsenal shareholder Alisher UsmanovManchester United transfer news: The players who could replace Paul Pogba if France midfielder leaves Old TraffordFIFA 19: Top 100 ratings revealed – 80-61, including Liverpool, Manchester United, Arsenal, and Chelsea starslast_img read more

Marikana wage agreement signed

first_img19 September 2012 Lonmin Platinum mine and union representatives on Tuesday signed a wage agreement, bringing to an end a six-week strike that left 44 people dead at Marikana in South Africa’s North West province. The miners are expected to return to work on Thursday. In terms of the agreement, the lowest-paid worker will earn R9 611 a month and the highest-paid R13 022 before deductions, and all workers who return to work at once will receive a once-off R2 000 bonus. Rock drill operators will now earn R11 078, production team leaders R13 022, and operators R9 883. The Commission for Conciliation, Mediation and Arbitration (CCMA) and the Department of Labour have been assisting the parties during the negotiations. North West Premier Thandi Modise welcomed the settlement. “Beyond the wage settlement, parties have a responsibility to rebuild trust among themselves so that the healing process assists in bringing closure to a tragic chapter in the history of wage negotiations in the mining sector,” Modise said on Wednesday. “We should never ever again be in a situation where all of us emerge as losers.” She urged workers to reorganise themselves within union structures for collective bargaining, and thanked the South African Council of Churches and traditional leaders for playing a significant role in resolving the conflict through mediation. Modise said that, for its part, the province would continue engaging the relevant national government departments and mining houses on the issue of implementing social labour plans and decent housing in the sector. She also appealed for calm and a cessation of hostilities at other mines in the province and for engagements within the framework of the Labour Relations Act to be speeded up to avoid further violent confrontations. Source: SANews.gov.zalast_img read more

What Does Google’s High Customer Satisfaction Rating Mean for Bing?

first_imgAccording to the results of a new survey by the American Consumer Satisfaction Index, Google’s users are extremely happy with their search engine. Google scored 86 points out of a possible 100, followed by Yahoo with 77 points. It is important to note, however, that this survey was conducted before Microsoft’s Bingarrived on the market, so the current numbers would probably look different. In this survey, Microsoft’s Live Search received 75 points. However, while the numbers might be a bit old, they clearly show the problems Bing faces in a marketplace where most consumers are perfectly happy with Google.Just last week, we had a chance to talk to Stefan Weitz, Microsoft’s Director of Bing, and he immediately acknowledged that this was one of Bing’s most pressing problems. Users are simply satisfied with the search results they are getting right now and don’t see the need to switch. Going to Google is simply a habit that is hard to break. Why Tech Companies Need Simpler Terms of Servic… frederic lardinois 8 Best WordPress Hosting Solutions on the Market Tags:#Microsoft#news#NYT#search#Trends#web Top Reasons to Go With Managed WordPress Hosting Breaking the HabitAccording to Weitz, this is why Microsoft decided to brand Bing as a ‘decision engine’ and not just as a search engine. Microsoft wants to get consumers into the habit of demanding more from a search engine than Google can currently deliver. This explains Bing’s current focus on shopping and travel, for example, where Bing generally delivers superior results.In order to gain more traction in a marketplace that is driven by habit, however, Microsoft also partnered with a number of hardware manufacturers to make Bing the default search engine on new computers, for example. Of course, the ubiquitous marketing campaign for Bing has quickly made the new search engine a household name, though as these survey results show, that alone won’t be enough to drive a substantial number of users away from Google if the search results on Bing don’t live up to users’ expectations.Bing and Yahoo So far, this campaign seems to be working well enough. According to comScore, Bing is now close to a 9% share of the search market, up from Live Search’s 8% in May. Once Bing also takes over Yahoo’s search, these numbers will probably top 25%. It is also important to note that most users already use more than one search engine and are now becoming more and more familiar with Bing. Another positive sign that the Bing team has noticed is that a growing number of users have started to recommend Bing to friends and family, and when asked to name a search engine, the number of users who bring up Bing unaided has also risen dramatically. As we pointed out last week, Bing Shopping is also growing rapidly.Demand MoreOf course, the Bing team is also not just sitting at home twiddling their thumbs and resting on its laurels. Microsoft will continue to update Bing over the next few months and continue to differentiate itself from its closest competitors. We agree with Weitz that consumers should probably expect more from search engines than just a simple list of links. We will have to see if Bing will succeed to break most users’ habit of just going to Google as their default search engine, but, if anything, it will drive Bing’s competitors to stay on their toes and continue to innovate as well. Related Posts A Web Developer’s New Best Friend is the AI Wai…last_img read more

The right way to get dynamic with Google AdWords

first_imgTo be honest, AdWords hasn’t changed much since its launch in 2000. And that’s coming from someone who spends all their time either advertising, testing, reading, or writing about all things PPC and SEM.Sure, AdWords has added a ton of capabilities over the years — from Gmail Ads late last year to extended display networks, ad extensions and reporting — but they hadn’t made all these options easier to use or more efficient to set up. It all just took more time, more manual work and more stress — that is, until Google began launching its line of dynamic feature sets to AdWords in 2013.At first, like some of the other PPC pros here at Search Engine Land, I hated the initial versions of Google’s attempt to automate campaign creation. (For some, figuring out ways to avoid the new features may even have created more work!)Google’s line of dynamic features and ad sets is its way of helping with all the manual processes required to set up an effective AdWords campaign. Products like Dynamic Remarketing and Search had rocky beginnings. But when used correctly, they’re now able to do a lot of the heavy lifting required to customize your ads, minus the stress.Today, I want to show you how you can get dynamic in Google AdWords and start driving more relevant clicks and sales traffic to your business with ease. Here are the powerful opportunities hidden within Google’s dynamic features that we’ll cover:How to speak your audience’s language with dynamic keyword insertionWhy every location extension should be using dynamic location insertionHow to give the people exactly what they want with dynamic remarketingHow to enter new markets and discover how Google perceives your online store by setting up a dynamic search campaign[Read the full article on Search Engine Land.]From our sponsors: The right way to get dynamic with Google AdWords Related postsLytics now integrates with Google Marketing Platform to enable customer data-informed campaigns14th December 2019The California Consumer Privacy Act goes live in a few short weeks — Are you ready?14th December 2019ML 2019121313th December 2019Global email benchmark report finds email isn’t dead – it’s essential13th December 20192019 benchmark report: brand vs. non-brand traffic in Google Shopping12th December 2019Keep your LinkedIn advertising strategy focused in 202012th December 2019 Posted on 29th June 2016Digital Marketing FacebookshareTwittertweetGoogle+share HomeDigital MarketingThe right way to get dynamic with Google AdWords The right way to get dynamic with Google AdWordsYou are here:last_img read more