Radiohead Release Surprise New “A Moon Shaped Pool” B-Side “Ill Wind” [Listen]

first_imgThis week, Radiohead’s long-awaited special vinyl edition of their beautiful album A Moon Shaped Pool started shipping to fans. Among the goodies inside is a bonus disc that contains two B-sides: the unused James Bond theme “Spectre” that was originally released back in December of 2015, and a brand new song that has, until now, never been heard before. The song, “Ill Wind”, is a bass-heavy, uptempo ballad that continues AMSP‘s trend of using a stripped down, more acoustic feel, although there is a prominent synthesizer section in the middle of the track. Thom Yorke‘s swirling vocals are front and center (as usual) on the track, matching perfectly with Jonny Greenwood‘s mesmerizing guitar playing.Fear not, Radiohead fans, because even if you haven’t purchased the special vinyl of A Moon Shaped Pool, you can listen to “Ill Winds” below.As a refresher, here’s “Spectre” as well.[H/T Consequence of Sound]last_img read more

People moves: Railpen hires head of investment risk, a new role

first_imgOAK BV – In January Vera Kupper Staub will succeed Pierre Triponez as head of Switzerland’s federal supervisory body for occupational pensions. Triponez has been president of the commission since its creation in 2012 and resigned after two terms in office. Kupper Staub, a former chief investment officer of the Pensionskasse for the Swiss city of Zurich (PKZH) and a former member of the board at ASIP, the Swiss pension fund association, has been vice president of the OAK for several years.In a statement, the Swiss government, which appoints the OAK members, said the occupational pension system had become more secure overall during Triponez’ time in office. “The much stricter requirements in terms of transparency, governance and conflicts of interest are showing their effect,” it said.A spokesman for ASIP said it welcomed Kupper Staub’s election as president and assumed good relations between the two bodies would continue.Institute and Faculty of Actuaries (IFoA)  – Stephen Mann will be the professional’s body chief executive officer as of 6 January. He will be taking over from Des Hudson, who has been in a caretaker role as executive director since previous permanent CEO Derek Cribb went on garden leave at the end of June. Cribb officially leaves the IFoA at the end of this year.Mann originally qualified as a lawyer, but “has worked extensively with the actuarial community throughout a career in financial services,” according to the IFoA. He has been a board director of the Aviva Life business and more recently served as CEO at the Police Mutual Group.Grahame Stott, chair of the IFoA’s management board, said: “We are delighted to welcome Stephen Mann at a time when the IFoA is developing a new strategy with a clear focus on providing members with services and benefits appropriate to today’s business environment.”United Nations – Mark Carney will take on the role of UN special envoy for climate action and finance after stepping down as governor of the Bank of England, supporting the UN secretary general’s climate strategy by galvanising climate action and transforming climate finance for the COP 26 meetings in Glasgow in November 2020.A key focus of his role will be on shifting the financial system towards mobilising private finance to the levels needed to achieve the Paris Agreement ambition to keep global warming to at most 1.5°C above pre-industrial levels.“This provides a platform to bring the risks from climate change and the opportunities from the transition to a net zero economy into the heart of financial decision-making,” said Carney. “To do so, the disclosures of climate risk must become comprehensive, climate risk management must be transformed, and investing for a net-zero world must go mainstream.”Impax Asset Management – The specialist asset manager has created the role of head of policy and advocacy, which Chris Dodwell has taken up effective 2 December. He is a climate change and environmental policy expert with a specialisation in the financing and delivery of climate action in the UK and overseas.Dodwell joined Impax from Ricardo plc where he was director of climate change, clean growth and strategic partnerships. Before joining Ricardo, he worked for 10 years at the heart of the UK Government’s work on climate change, carrying out roles including leading the UK’s implementation of the EU Emissions Trading System and heading the UK delegation to the United Nations Framework Convention on Climate Change (UNFCCC).Sackers – The law firm has strengthened its finance and investment group with the appointment of James Geer, a structured finance lawyer, as a senior associate. He was previously at Clifford Chance for more than nine years where he focused on derivatives, structured finance and derisking transactions, acting primarily for financial institutions.At Sackers, he will be part of the finance and investment group which is the focus of the firm’s expertise for finance and investment-related legal advice required by pension schemes as institutional investors, advising both trustees and sponsors.Paul Phillips, head of Sackers’ finance and investment group, said: “We have seen an increasing demand from our clients for advice on complex derisking solutions. James’ arrival will enable us to continue to meet this demand and his experience of longevity swaps and all types of structured finance transactions will be invaluable.”JP Morgan Asset Management (JPMAM) – Paul Kennedy will join the firm in early 2020 as head of strategy and portfolio manager, real estate Europe. He will be based in London and report to Peter Reilly, head of real estate Europe.Kennedy will lead the European real estate strategy team and contribute market views to JPMAM’s real estate investment process. This team sits within JP Morgan Global Alternatives, the alternative investment arm of JPMAM with more than 700 professionals globally and approximately 50 individuals dedicated to European real estate based in London, Paris, Frankfurt and Luxembourg.Alcentra – The private debt manager, which is part of BNY Mellon Investment Management, has made several senior promotions. To support the continued growth of Alcentra, Daniel Fabian has been promoted to president and chief operating officer. In this role, he will manage the firm’s growth strategy and oversee day-to-day operations in order to continue to drive value for clients and employees. He has spent the past 12 years at Alcentra, of which the last four years have been as COO and chief financial officer.Joining the senior leadership team are two newly appointed co-chief investment officers: Graham Rainbow – previously head of European loans – and Leland Hart – previously head of US loans and high yield. Both Rainbow, based in London, and Hart, based in New York, will retain their current portfolio management responsibilities and together will oversee and manage Alcentra’s investment portfolios.The dual role has been created to accommodate the growth of Alcentra across its product strategies and allows the company to effectively deal with growing investor demand for debt capabilities globally. Following this reorganisation, Vijay Rajguru will leave the firm to pursue other opportunities.Ninety One – Investec Asset Management, which is on track to list as Ninety One in the first quarter of 2020, pending shareholder approval, has announced the composition of its board of directors.Gareth Penny will assume the role of independent non-executive chair. He brings a wealth of experience in chairing and serving on public and private company boards in both the UK and South Africa. For the last 12 years, Penny he as non-executive director (and remuneration committee cair) of Julius Bär Group, the Zurich-listed Swiss bank focused on wealth management. He is also chair of Norilsk Nickel, producer of nickel and palladium, and of the Edcon Group, a private company and Southern Africa’s largest non-food retailer. He spent 22 years with De Beers, where he went on to become group CEO.Commenting on Penny’s appointment, Hendrik du Toit, founder of Investec AM and joint CEO of Investec, said: “It is a privilege to welcome someone of Gareth’s calibre as Chairman of the soon to be listed Ninety One. We stand to benefit from his deep understanding of international business, particularly in emerging markets, and his substantial corporate governance experience.”The other independent non-executive directors joining Penny on the board are Colin Keogh, Busisiwe Mabuza, Idoya Basterrechea Aranda and Victoria Cochrane. Du Toit, who will assume the role of CEO of Ninety One upon listing, Kim McFarland, finance director of Ninety One, and Fani Titi, joint CEO of Investec, complete the Ninety One board.“We have assembled a board that is strong, independent, diverse and experienced. We are confident that they will help us chart a successful future for Ninety One as an independent, global investment manager,” said du Toit.Dimensional Fund Advisors – Lisa Dallmer is the firm’s new chief operating officer. She will serve on the executive committee and partner with senior leaders of the corporate, sales and marketing, and investment teams to develop and implement operational strategies that improve standards, drive efficiency, and enhance business capabilities.“As Dimensional continues to grow, innovate, and enhance the solutions we provide to clients, we are pleased to add a key new leader to our team,” co-CEO Gerard O’Reilly said.Dallmer brings to the role two decades of senior leadership experience in global financial operations. She has served as COO of global technology and operations for BlackRock in New York, COO of European markets for NYSE Euronext in Paris, and vice president of tech startup Archipelago, which was acquired by the New York Stock Exchange. Most recently, she has served as a strategic advisor to CEOs on fintech solutions.Emerging Markets Investment Management – The emerging markets focused asset manager owned by Duet Group, has recruited Michel Sindelar as chief executive officer and chief investment officer of the newly formed EMIM Emerging Markets Multi Strategy Fund. He will start his new role in January 2020 in the group’s headquarters in London,Sindelar’s expertise will complement the established team of EM specialist portfolio managers and research analysts. He as more than 25 years of experience both on the buyside and sellside across EM. He has a distinguished career in sales and trading at Bank of America, Morgan Stanley and Credit Suisse in New York and London. He also worked at Credit Suisse Asset Management and Lombard Odier in Geneva.Prior to joining EMIM, Sindelar was a managing director and head of European distribution and a member of the European equity management at BofA.Sindelar’s hire follows the recent appointemnt of Erik Renander from Principia; Renander brings 20 years of investment experience and is the portfolio manager of HI EMIM Africa Fund, a multi asset UCITS strategy that focuses on Africa.Asset Management One International – The Japanese asset manager has hired Andrea Favaloro as head of business development for EMEA. His previous roles include head of sales and marketing and member of the management committee at Generali Investments, and member of the executive committee at BNP Paribas Asset Management. Asset Management One has also appointed Frederic de Merode to the newly created role of head of distribution for the region, reporting to Favaloro. RPMI Railpen, OAK BV, IFoA, Police Mutual Group, United Nations, Impax, Sackers, JP Morgan, Alcentra, Ninety One, Dimensional, Ricardo, Asset Management One InternationalRPMI Railpen – Richard Swart has been hired to the newly created role of head of investment risk at Railpen. In his new role, he is responsible for leading and developing Railpen’s investment risk function, building on its strong existing investment risk measurement and performance capabilities.He was previously principal risk manager at PGGM, the €238bn asset manager for the Dutch healthcare pension fund, and has also held investment roles at APG Asset Management and Deloitte. He joined on 2 December and will report to Railpen’s chief fiduciary officer.last_img read more

6 Steps to Better Email Outreach

first_imgHere are six great, easy steps to improving your email outreach that Anne Holland presented at Marketing Sherpa’s Email Summit:Opt-ins – Make it easy for people to sign up to hear from your nonprofit right on your home page. Don’t make them have to hunt long and hard to find how to sign up, or go to through many steps and pages to do it.Welcome messages – Only half of folks Marketing Sherpa surveyed welcomed new sign-ups within 72 hours. You can stand out just by saying hi and starting a conversation once people do opt-in to hear from you.Transactional emails – People open them at much higher rates than anything else. Of course – they want their receipt or to track their stuff if they’ve bought something. So when you receipt (and I hope, thank) donors, you might consider putting in a bit of nice additional content. I wouldn’t ask for more money right then because donors are tired of that, though.Reputation – from AOL to Earthlink to Yahoo!, providers are sorting spam by the reputation of the organization sending the mail. Even though you’re a nice nonprofit, you might get blocked if you’ve had too many bounces or unsubscribes from your emails. So think about slashing your list so it’s just made up of people who really want to hear from you, and consider being more careful about sharing it with people who might spam your supporters.Design and rendering – Did you know half of all folks 25-54 have images blocked on email by default? Wow. And a high number of folks read all their email in preview panes. MAKE SURE your emails appear right. It turns out when people get an email with a funky layout or blocked images, many think it’s spam. Second, make sure that if your images are blocked, there is something interesting to read so you don’t lose people. Third, put what’s interesting at the top and at the left so people can see it in preview.Landing pages – Sherpa says they give you the best bang for your buck. So don’t just write great emails. If people click through, make sure the place they go is very compelling.last_img read more

How to raise $2,657 in 90 minutes

first_imgDisclaimer: These results are not typical. This story is the fundraising equivalent of the bikini-clad woman in the Slimfast ad – a special success story.That said, uber-networked bloggerista and social networking guru Beth Kanter did it. And in the process, she showed us how we might do it, too. Read the story here.Okay, so you may not have hundreds of Twittering friends at the ready or even know what the heck is a Gnomedexer, but there are some lessons here.The messenger is everything. If you want to raise money, get people who like you to ask their friends and family for funds on your behalf. When Beth reached out to her community – in person and online – people responded.Well-networked messengers are gold. When those fans of yours have extensive online networks, they can touch an amazing number of people.The simpler and easier the ask, the bigger the conversion. Asking people to make a $10 with a few clicks is not a big request, and so it’s hard to say no to it.People are total conformists. Once people see their peers doing something, they’ll follow. Beth got a bunch of technically inclined people to reach out to their networks in public, and that’s peer pressure on steroids. Social norms, meet social networks. Tangibility is key. Beth didn’t raise money for “girl’s education in Cambodia.” She asked people to help a specific young woman with her college education. That makes a big difference.Transparency is essential. A ticker with real-time results measured against a tangible goal makes people feel trusting – and compelled toa ct.Thank-yous are appreciated. Beth is great at thanking people, recognizing them and celebrating what their donations accomplished. That kind of gratitude is the happy ending to a fabulous fundraising campaign.Thanks Beth for the inspiration. And for all you do for Cambodia, a place very close to my heart.last_img read more

The Joys of Google Grants, Part 2

first_imgIn part one of this series, I discussed the first steps the National Women’s Law Center took when we initially received our Google Grant, and some of the challenges we faced getting started. Now, I’ll go into more detail on how we’ve maximized the use of our grant, and some of the benefits we’ve seen from it.Refining the ProcessFiguring Out What WorksOver the first few months of our grant, we continued to experiment with our ads and keywords, and to monitor how each of our campaigns was performing. Of the ten issue-based campaigns we started out with, we noticed that two of them – the ones focused on child care assistance and child support enforcement – were outperforming the others. They were maxing out their allocated daily budgets of around $30. So we directed more of our budget to those campaigns.We also held more brainstorming sessions on those issues and added new keywords that came out of those sessions. For example, when we brainstormed for additional keywords for our women and poverty campaign, we added terms like “poverty level” and “poverty line” to our existing collection of keywords (“low income women,” “poverty in america,” etc.) – and now those are getting among the highest impression counts of all our poverty-related keywords. And for our general women’s rights campaign, we added new phrases using the words “equal” and “fair” in broad match combinations we might not have thought of originally, like “women fair” and “equality women.” We’re seeing high impressions on those, too.Lo and behold, the campaigns started maxing out on their new, increased budgets. Over the next few weeks, we moved more and more of our budget into those two campaigns, as well as a few others that were also showing above-average performance. Soon, we were coming very close to using our overall daily budget of $330 every weekday. Weekends and holidays were always lower, and, much to our chagrin, Google won’t allow us to move any of our daily budget from weekends to weekdays. It’s $330 a day, every day, period. (Grr.) So we tried moving more of our budget into certain campaigns on the weekends, then moving it back on weekdays – and that helped, too.Making the Most of the News CycleIn September 2008, NWLC launched a voter education microsite that included a register-to-vote widget, and we started running Google ads on keywords like “register to vote.” Visitors who clicked on the ads were encouraged to complete the voter registration form on our site, sign our Pledge to Vote form, and check out our educational resources on women and voting.Surprise, surprise, a lot of people were searching on keywords like “register to vote” in September and October, and we got our highest numbers yet. So we moved a lot of our budget into those adsDuring the pre-election season, this was the ad that performed best for us:Now that the election is over, we’ve moved most of our budget back to our standard programmatic ad campaigns. But we’re continuing to add new campaigns when our issues are in the news. For example, when NWLC’s Vice President for Health and Reproductive Rights, Judy Waxman, was interviewed on MSNBC in a story about the failings of the individual health insurance market when it comes to women, we ran special ads on keywords we thought people might search for after watching the piece.Back to BasicsWe’re still keeping a close eye on the performance of our campaigns, and experimenting with new topics, ads, and keywords.These are our best-performing “evergreen” ads – the ones that aren’t tied to a specific timely topic:(A note on that last one – yes, we do run ads using our organization’s name, and its common misspellings, as keywords. Although sadly our unabbreviated name is too long to fit the 25-character limit on ad headlines.)The PayoffIn October, at the height of the election season, we managed to go over our Google Grants budget, spending $10,212 and earning a click-through rate of 6.43% and a conversion rate of 2.10%. By November, when things had gotten back down to semi-normal, we spent $9,108.57 and had a CTR was 2.17% and a conversion rate of 4.40%.Other BenefitsWe’ve been pleasantly surprised by the additional, less quantifiable uses we’re finding for our Google Grant. For example, NWLC’s website is undergoing a redesign, but right now, our site isn’t very well optimized for search engines. However, our Google ads offer us a way around that. People who are searching for issues that we work on might not find our website in their first page of organic search results, but they may well see one of our Google ads. Then, they might click through, sign up to join our e-mail list, and spend time exploring our site, using our resources, and getting to know the organization. They might even make a donation or two.We’ve also found that the ads are a great way to test new messaging. We’ll create three or more ad variations for each campaign, and Google will tell us which version got the most clicks. These results can help us determine what messaging to use in our other communications. For example, we discovered early on that “Find out if your birth control is covered by your insurance” generated more clicks than “Does your health insurance plan include contraception?”Looking AheadWhen we were first starting out, our goal was to use as much of our budget as we could. Now, our goal is to increase our conversions – the number of people who click on an ad and then sign up to join our e-mail list, or download a free resource, or take another action. We’re paying close attention to how we set up our landing pages, conscious of the fact that people searching for information on low-income families in the United States might have different expectations from our website than people searching for information on the history of NWLC.We’ll keep refining our ads and keywords, and we’ll keep following the latest news and tips from the Google Grants blog. And we’ll keep trying new things and seeing what works. Without a doubt, that’s the best advice I can give to anyone working with Google Grants – experiment, experiment, experiment. Source: frogloop, care2’s nonprofit communications and marketing blog – http://www.frogloop.com/care2blog/last_img read more

Fundraising When Money Is Tight

first_imgNobody can predict our economic future. But in tough times, whether driven by the economy, the environment or political events, there are simple yet sometimes counterintuitive steps you can take to ensure that your organization will suffer the least possible damage in a down economy — and emerge healthy and poised for renewed growth when the economic crisis has passed.Participants can expect:An overview of how the economy affects fundraisingStep-by-step tips for developing an effective fundraising strategy during a downturnPractical steps organizations can take to survive (and thrive!) in the futureA live Q&A session with our presenterThis event is over, but you can listen to the recording  and download the transcript below.About our speakerMal Warwick has distinguished himself through his contributions to the nonprofit sector as one of the world’s leading authors, consultants, and public speakers on direct response marketing and fundraising for nonprofit organizations and as an advocate for socially and environmentally responsible policies and practices in the private sector. He is an author, entrepreneur, and founder and chairman of Mal Warwick Associates and co-founder of Donordigital (both of Berkeley, Calif., and Washington, DC), fundraising agencies specializing in direct response fundraising and marketing. Mal also founded Response Management Technologies, Inc. (data processing firm for nonprofits) and co-founded the Share Group (telephone fundraising). Collectively, Mal and his associates are responsible for raising more than half a billion dollars-largely in the form of small gifts from individuals.last_img read more

8 Benefits of Having a Nonprofit Blog

first_imgBlogs can help your supporters and potential supporters get to know and trust you.As important as branding is in marketing your organization, it is also important to step out from behind your brand, and show your supporters and potential supporters that there are real people, like them, running your organization. In an overly branded world, people are looking for ways to figure out who to trust. The personal, human tone of a blog can help.Blogs facilitate conversations with supporters and potential supporters.In my book, there are two things all blogs must have: a way to subscribe and comments. Now, I know that many organizations have a fear of being overrun with negative comments.Thing is, if you want to build relationships through your blog, you have to have conversations. Think of the comment area of your blog like a cocktail party. There are going to be superficial commenters, sad commenters, funny commenters, deep commenters, thoughtful commenters, commenters you don’t agree with, and once in a while, commenters you need to ask to leave.For now, just worry about getting people to come to your party, not how to throw them out.Blogs can be fun!When choosing who is going to blog for your organization, please don’t assign it to someone who looks at it as another thing to check off of their to-do list. Writing for a blog is a creative and social experience. It involves not only writing posts, but also reading and commenting on other blogs. Again, it’s like going to a party, and no one wants to chat with the person at the party who’d rather not be there ’cause they were forced to attend. Should all nonprofits have a blog?  Nope.Can having a blog benefit your organization? Yup.Below are eight benefits of having a nonprofit blog.Blogs help provide quick, up to the minute news about your organization and cause.If you’ve worked for a nonprofit, you know how painfully long it can take to put together a newsletter. Blog posts, on the other hand, can be written in 15-30 minutes. Not only can you share organizational news as it happens, you can also comment on how breaking news in the world relates to your cause, or organization.Tip: If you’re going to use your blog as a regular communication tool, please allow readers to subscribe by email as well as rss. Many, many people do not know how to subscribe by rss. Use a service like Feedblitz or Feedburner Email to facilitate readers’ subscribing by email.Blogs can help you work faster.Just because you have a blog, doesn’t mean you should stop having an e-newsletter, or print newsletter. In fact, it can help provide content for both. If you’ve been posting on your organization’s blog regularly, you’ll have lots of content to pull from when you sit down to write your newsletter. If you’re writing an e-newsletter, you can point back to the original blog posts, which will also drive traffic back to your organization’s website.Blogs can help you reach more people.It’s been said that people need to see an advertisement seven times before they will buy. Below are eight ways someone might read one of your blog posts more than once:As the original post on your blog.As an excerpt in your e-newsletter, and clicking through to read the rest.As a mention in your Twitter feed, and clicking through to read the rest.As an excerpt on your Facebook feed, and clicking through to read the rest.When someone emails it to them.When someone shares it with them using an AddThis like button on the bottom of the post.When they find it saved by someone on a social bookmarking site like del.icio.us, StumbleUpon or DiggWhen another blogger links to it on their blog. Blogs can increase the search ranking of your website.Search engines like sites that update their content regularly and have lots of incoming links; consequently, they like blogs!For more information about nonprofits, blogs and SEO (Search Engine Optimization) check out Organic Non-Profit SEO, The Nonprofit SEO Guide, Blogs and Search Engine Optimization, and 2009 NTC Preview: Kevin Lee on Search Engine OptimizationBlogs can give you the press you seek.Rather than crossing your fingers that a reporter will cover a story about your work, blogs can help you create your own coverage. For example, Community United Against Violence used a blog to cover the trial of men accused of murdering Gwen Araujo, a woman they killed after they discovered that she was biologically male. CUAV’s blog eventually drew media attention to the trial when the blog was covered by the news.Also, if you are writing about the same topics repeatedly on your blog, when a reporter is searching online for an expert on your issue, your posts may come up at the top of their search results.last_img read more