compared to other industry projects, clothing to join the business is relatively low threshold, there is no special technical requirements, everyone can do. But even such a seemingly simple entrepreneurial projects, but the real business is not easy, if you want to open a profitable clothing stores, promotional clothing stores is very important, which is one of the marketing means of holiday promotions.
clothing store holiday promotion method: holiday promotion theme, relying on the brand spirit
is part of a holiday promotional clothing, franchise business overall, if a clothing store promotion theme not brand spirit into one, then the theme is not complete, but it is not the best promotional theme. So, when the franchise to engage in holiday promotions, must be carried out around the brand spirit. You know, product features may be similar, but the spirit of the brand is unique, so the promotion theme will be combined with the spirit of the brand will be different. Of course, the holiday promotional activities will be reflected in the details of the brand spirit.
clothing store holiday promotion method two: system planning is more important
a lot of clothing stores children’s holiday promotional activities are random, not what the annual plan, but often lack the systematic annual promotion plan can not form a cohesive force, can give consumers a brand to form cognitive continuity and unity, so for a holiday promotion system planning is very important.
clothing store holiday promotion method three: first clear purpose
, of course, for many clothing stores, holiday promotion activities more is to increase sales, but also some clothing stores and sales and not to engage in promotional activities, sometimes launch new products during the holidays, to get a better effect. So, when engaged in promotional activities, find out the purpose of which, promotional activities will be twice the result with half the effort.
clothing store holiday promotion method four: out of the promotion = low sales, the error
has been a lot of clothing stores to engage in promotional activities are focusing on discounts, a lower discount, to attract the attention of consumers and the purchase of such promotions, in fact, is not the best, you know, a lower price will only make profit even further reduced to a certain extent, it is possible to cause there’s no profit won. So, engage in promotional activities, to know how to promote innovation, out of the promotion is equal to the low price of the error, in order to make the promotional activities make more features, more attractive to customers.
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